
Black is the New Green: Google’s Earth Hour
Google users in the United States will notice today that we “turned the lights out” on the Google.com homepage as a gesture to raise awareness of a worldwide energy conservation effort called Earth Hour.
On Saturday, March 29, 2008, Earth Hour invites people around the world
to turn off their lights for one hour – from 8:00pm to 9:00pm in their
local time zone. On this day, cities around the world, including
Copenhagen, Chicago, Melbourne, Dubai, and Tel Aviv, will hold events
to acknowledge their commitment to energy conservation.

